Providing analysis of customer interaction with in store devices allows a new form of research and feedback from the customer experience. Businesses are no longer just presenting but monitoring and analysing the performance of devices, gauging the effectiveness of all customer facing channels. Utilising this data creates a unique brand and consumer connection, fully understanding your target market, allowing you to provide a strong customer experience.
GAIN IN-DEPTH ANALYTICS ACROSS YOUR APPS
MESH Metrics allows our clients to see real-time, granular data about their sales and performance. While standard analytic packages allow you to see finer details about visitors and sales, there is typically a lag while the data is aggregated. MESH Metrics allows this data to be viewed in real-time, as the orders are being taken.
Analytic packages are also designed to be generic and typically focus on web, whereas MESH Metrics has been specifically designed to work across all One iota’s solutions, including the in-store devices; assisted sale iPads, kiosks apps and signage apps. MESH Metrics is flexible to incorporate data from additional sources including store sales, footfall, and even weather, to build a full picture of the factors affecting store performance.
ANALYSE YOUR EXPERIENCE
MESH Metrics is a real time data analytic platform, incorporated into the MESH platform for simplified access and control. By providing you with analysis on key company processes, MESH allows you to present insights on campaigns and content, online interactivity, customer engagement and device sales. Data can also determine which devices your customers favour as well as the most popular product types purchased through each of your digital assets. Businesses can then plan and manage their in-store experience accordingly and effectively.
POWERED BY MESH
REAL TIME REACTIVITY
High frequency data collection delivers key analysis instantly and by combining with the third party data provided on the platform, retailers can make logical and advised business decisions.
CLEAR & CONFIDENT
Data is presented in an easy to read format, meaning you can be confident about presenting your findings to your team
MESH Metrics can be integrated and supported by various data visualisation tools such as Looker, Tableau and Grafana, as well as numerous data sources